JUST BE COOL HOODIES NOW AVAILABLE

Because everyone loves those JBC snapbacks (Lil Wayne included) so might as well have the hoodie to match.  Just go here.

JUST BE COOL SNAPBACK AVAILABLE NOW

You can get yours right over the new JBC site.

SKOTCH DAVIS F/ DOM KENNEDY - BRING THE ROSES (MUSIC DOWNLOAD)

Skotch dropped this to me yesterday but my DM's on Twitter are the worst things at time.  Anyways he gets Araab Musik on the beat and calls up his bi-coastal connect Dom Kennedy for the feature.  Picking up where that Feelin It/Killin It left off from Future Street/Drug Sounds left off.  Download and spread the wealth, just remember who supplied you.

Skotch Davis - Bring The Roses f Dom Kennedy (Produced by AraabMuzik) by Shamelessmgmt

MARZ LOVEJOY: BEHIND THE SCENES at PHOTOSHOOT (VIDEO)

Just saw the young lady last week, she always lights up a room...peep her out as she gives you some Full Access to her recent photoshoot with Polyester.  I see my cousin Fred Mac of LAx/JBC in the background...cool ish.  Peep it out and be on the lookout for that EP: "This Little Light of Mine" dropping November 22nd.

OVERDOZ x ASHLEY OUTRAGEOUS INTERVIEW (VIDEO)

Introduction to Overdoz from Ashley Outrageous on Vimeo.

Ashley's interviews she did from her time out in Los Angeles are starting to surface, enjoy:

Meet the loud & crazy Overdoz! California natives tell me about what upcoming projects they have coming up, producers they’d like to work with & more. Im going to interview them again in a year for sure! These guys are going places! Probably the funniest interview I’ve done. Shouts to the LAX Paper Boys & the JBC! www.Blunntitville.com – Ashley

DOM KENNEDY & FRIENDS: 8.20.2010 at THE ROXY

Just a heads up at the moment.

GLOBAL COOLING EVENT RECAP hosted by POLYESTER (VIDEO)

Here is more footage from the Global Coolin' Earth Day Event courtesy of Polyester the Saint (of LAUSD) that he sent me last night.  Polyester takes you inside to see some up close visuals of Overdoz, Dom Kennedy and Pac Div take the stage.  Enjoy.

JBC GLOBAL COOLIN' VIDEO RECAP via LRGR THN LIF

Global Coolin / 4.24.10 from LRGR THN LFE on Vimeo.

The homie PhilMatic hit my inbox with this recap of a dope day Saturday in Downtown LA.  If you don't know what that day was then you were under a rock.  Shouts out to LAx Paperboys and Broccoli City for putting on a dope event.  And of course shouts to all the talent that took the stage.  I'll have footage and interviews coming soon.

JUST BE COOL x BROCCOLI CITY - GLOBAL COOLIN' (EARTH DAY BLOCK PARTY)

A celebration for Earth Day put on by my family the LAx Paperboys and my good folks over at Broccoli City.  Plenty of performances by folks you have seen grace this site such as Pac Div, Dom Kennedy, Overdoz, TiRon, BJ the Chicago Kid, Kendrick Lamar, Skeme, Skotch Davis, Ayomari, Casey Veggies and FCC's own TreeHouse Club.  This will be the TreeHouse Club's first official show as the THC.  Hosted by Devi Dev and with music provided by DJ Sean G.  Come out and support.

BCTV: GLOBAL COOLIN' EPISODE 1 (VIDEO)

BCTV: GLOBAL COOLIN EPISODE 1 from BCTV on Vimeo.

I posted the flyer for the event...here is a glimpse of the event being put together.  IF you've been around Los Angeles then you should recognize some folks in the clip.  Enjoy.

GLOBAL COOLIN' EVENT presented by LAx/JBC & BROCCOLI CITY

With performances by Pac Div, Dom Kennedy, Skeme, Overdoz, Casey Veggies, TreeHouse Club and more to be announced in the coming days.  Hosted by Devi Dev of KDAY.  Keep an eye out and I'll give you more details as they come about.

DOM KENNEDY - CHOOSE UP (MUSIC DOWNLOAD)

If you've been to an LAx Paperboy event in the past few months you've probably heard this track played, if you've seen Dom perform in the last couple months you've heard this song, and if you saw my JBC footage then you got a snippet of this track.  A lil LAUSD goodness on the production...download and enjoy.

Choose Up (prod. LAUSD) - Dom Kennedy

DOM KENNEDY - WATERMELON SUNDAE (LIVE in MIAMI)

Some more footage of Dom performing at the Cool Bowl in Miami the weekend before last.  Check it out.  Shouts to IM-Flashy for the footage.

CURREN$Y x DOM KENNEDY in MIAMI (MUSIC VIDEO)

The Cool Bowl from Luc Alexandre on Vimeo.

If you were paying attention to the blog last week you'd know that my family was having the Cool Bowl down in Miami with Curren$y and Leimert Park's own Dom Kennedy performing.  So here are some highlights from the weekend.  Check it out.

SKOTCH DAVIS: LIVE AT LEADERS OF THE NEW COOL (VIDEO)

Speaking of the Just Be Cool movement...here are some clips of Skotch Davis' performance at Leaders of the New Cool. Skotch was a last minute but welcome addition to the show. He ran through a quick set including his Dumb It Down aka Freestyle (aka Dumin' Out) and his popular song Paradin' which I featured in the clip. Shouts to Skotch, the LAx Paperboys and the Just Be Cool movement.

JBC COOL RELIEF CONCERT - EAZEE STREET TV (VIDEO RECAP)

As you all know my family, the LAx Paperboys and the Queen of L.A.' Hip Hop: Devi Dev put together a last minute benefit concert for the people of Haiti a couple weeks back. It was a huge success with a packed house, ticket sales and sold merchandise going to raise money for Yele.org. LA acts like Nipsey Hussle, UNI, Pac Div, TiRon, Diz Gibran, Dom Kennedy, Strong Arm Steady and more rocked out. Thousands of dollars, 4 cars full of donated goods and more came from this event. A very good day for Hip Hop, especially L.A. Hip Hop. Peep the vid to get a brief idea of what went down.

JUST BE COOL BOWL in MIA

For all my folks that will be in MIA for the Super Bowl check out my people's event out there.  A good lineup showcasing some talent from all 3 coasts: LA, Harlem and New Orleans to be exact.  Details on the flyer, know about it.

JBC COOL RELIEF CONCERT - DRG FILMS (VIDEO RECAP)

DRG Films hits the public with a recap of the the Just Be Cool Relief Concert as well as a clip with a little background on the tragedy as well as how LAx and Devi Dev were able to put this event together and make it happen.

JUST BE COOL HOLIDAY PARTY (VIDEO RECAP)

Highlights from the Just Be Cool Holiday Party, performances by Pac Div, Dom Kennedy f. Polyester and Rob Roy.  Also shoutouts to DJ Sean G for rocking that party, you know he gets busy on the 1's & 2's...footage by The ComeUp TV.

4TH ANNUAL JUST BE COOL HOLIDAY PARTY

The event Thanksgiving weekend was official, the Holiday party last year was official and the folks behind it are my family...so WHY WOULDN'T IT BE OFFICIAL???  I'll remind you about this again repeatedly.  For now, I'll holla.